HONEY POT FOUNDER BEATRICE DIXON RESPONDS TO BACKLASH OVER NEW FORMULA

HONEY POT FOUNDER BEATRICE DIXON RESPONDS TO BACKLASH OVER NEW FORMULA

Last week, customers quickly took to social media after noticing a change in the ingredients on the washes and the usual branding.

The backlash quickly turned into claims that the brand had been sold. So The Honey Pot’s founder, Beatrice Dixon, stepped in to address concerns from supporters, set the record straight, and reaffirm the company’s mission, which she says was not sold.

“I am spiritually and professionally connected to this brand,” she shared in a video statement posted to social media. “The Honey Pot is still owned by my brother, myself and our team,” she said. “The Honey Pot has not been sold. It’s all a lie and a rumor. I remain the owner, CEO and chief innovation officer. Period. Any other discussion is simply not true.”

She continued, “Transparency and communication have always been our promise to you, so I will be real. We have evolved our washes,” she stated. “What we have not done is compromised what matters, which is being plant derived, being pH balanced, and being backed by science. I assure you that this formula is what it was designed to be, which is safe, beautiful and even more affective.”

She ended her statement by acknowledging that the company should have communicated the ingredient change. She took full accountability on behalf of the company that they were not as transparent as they should have been.

“I am responsible to you as humans who consume our products. You absolutely can hold me accountable. I just want you to know I’m here for it,” she said, tearing up. “I’m here to be the founder that wants to be the change in the world I live in. And I don’t mind answering to you. In fact, it’s my pleasure, even when it hurts. Please accept our apology for not communicating all of this better. And I please ask that you please believe me when I say, I would never make harmful products and support people using them. I would not be able to live with myself.”