CELEBRATING BLACK WOMEN ENTREPRENEURS
As we transition from Black History Month to Women’s History Month, we celebrate the bold Black women on their entrepreneurial journey.
Black women entrepreneurs are in the season of elevation. Less than three years ago, Black women-owned businesses earned only $24,000 in revenue, while non-minority, women-owned businesses earned $218,800, according to the American Express State of Women-Owned Businesses Report.
Here’s how you can help Black-owned businesses get well-deserved funding and a seat at the table.
Shop Products/Services
Put your money where your mouth is. By shopping with businesses owned by Black women, the revenue generated by your sale brings them one step closer to their future success. You can even shop places where proceeds go to support Black businesses.
Share, Share, Share
Word of mouth is still the most effective marketing. By supporting Black-owned businesses throughout the year, you can help stabilize a community and create more opportunities for property ownership, credit building, and generational wealth.
Subscribe to the company’s email newsletter and submit a positive review. Post your picks on social media with tags, shares, and comments. Also, show off your finds with your friends and let everyone know the difference they can make to the store owner and the community if they shop there too.
Be Inclusive
Invite Black-owned business owners to your networking events and group meetings. It’s a great way to help share business resources with new Black-owned business owners by helping them get deep-rooted in other business social circles and expand their customer reach.
